Ector Omnibus
The Ector Omnibus Module introduces an innovative price tracking functionality to your Prestashop e-commerce website. This module revolutionizes how you display product prices and promotions to your customers while ensuring compliance with the Omnibus Directive's guidelines. With the Ector Omnibus Module, every price change for products is meticulously recorded in your database. This invaluable data allows you to display the last lower price of a product on its page, building trust and transparency with your customers regarding ongoing promotions.
Additionally, the module provides customers with the option to always display a banner showcasing the best price available, ensuring that they are aware of the most advantageous deals. To maintain a focus on customer convenience and value, the module only displays the lower price if it is currently in effect. If the last recorded price is higher than the current price, the module remains discreet, preserving the integrity of your pricing strategy.
This module is compliant with the Omnibus Directive, a European Union directive that aims to protect consumers from unfair commercial practices. The directive requires that the last lower price of a product be displayed to customers, ensuring transparency and preventing misleading pricing practices.
Key Features
1. Price Tracking
The Ector Omnibus Module meticulously tracks all price changes for your products, creating a comprehensive record in your database. This data serves as the foundation for transparent price display.
2. Last Lower Price Display
Under each product's price on the product page, the module showcases the last lower price. This feature enhances customer trust and conveys the value of ongoing promotions.
3. Omnibus Directive Compliance
The module complies with the Omnibus Directive's guidelines, ensuring that your pricing practices align with relevant regulations.
4. Banner Option
Customers have the flexibility to choose whether they want to display a banner highlighting the best price for a product, even if there have been no recent price changes. This feature ensures that customers are informed about the most favorable deals.
5. Discreet Price Display
If the last recorded price for a product is higher than the current price, the module maintains a discreet presence, preserving your pricing strategy and preventing unnecessary clutter on the product page.
Module Benefits
The Ector Omnibus Module offers a range of benefits for your Prestashop e-commerce website:
Enhanced Transparency: Displaying the last lower price builds trust with customers by showcasing the value of ongoing promotions.
Regulatory Compliance: The module aligns with the Omnibus Directive's guidelines, ensuring your pricing practices are in line with relevant regulations.
Customer Choice: Customers have the option to choose whether they want to display a banner highlighting the best price, providing them with valuable information about advantageous deals.
Streamlined Display: The module remains discreet when the last recorded price is higher than the current price, preserving the integrity of your pricing strategy.
Improved Customer Experience: Transparent pricing and valuable pricing information contribute to an enhanced shopping experience, encouraging customer loyalty and trust.
Conclusion
The Ector Omnibus Module enhances your e-commerce website's pricing transparency and regulatory compliance while offering valuable information to your customers. By displaying the last lower price and providing the option to showcase the best price, you can build trust and provide a superior shopping experience. Consider integrating this module to optimize your pricing strategy and meet regulatory requirements while offering greater value to your customers.